How to Gain Trust when Selling in E-bay
Browse articles:
Auto Beauty Business Culture Dieting DIY Events Fashion Finance Food Freelancing Gardening Health Hobbies Home Internet Jobs Law Local Media Men's Health Mobile Nutrition Parenting Pets Pregnancy Products Psychology Real Estate Relationships Science Seniors Sports Technology Travel Wellness Women's Health
Browse companies:
Automotive Crafts, Hobbies & Gifts Department Stores Electronics & Wearables Fashion Food & Drink Health & Beauty Home & Garden Online Services & Software Sports & Outdoors Subscription Boxes Toys, Kids & Baby Travel & Events

How to Gain Trust when Selling in E-bay

In a very competitive market, how do you convince strangers to buy from you without even speaking to them?

E-bay is one of the early ways of earning through the web. It brings together buyers and sellers across countries and allows them to sell goods of different shapes and sizes. People who buy from e-bay usually go to e-bay with a specific item in mind that they can’t find in stores anymore or that they hope to get a bargain with. In a very competitive market, how do you convince strangers to buy from you and not from other people who are selling the same merchandise without even speaking to them? The answer is by gaining their trust. E-bay has a unique system of rewarding people who are trustworthy and competent in their transactions. This system allows the buyer and seller to exchange comments about their transaction with each other. The comments you receive will be classified by e-bay as positive, neutral or negative. For both buyers and sellers positive comments open doors to future transactions while negative ones drive future prospects away. Here is a list of factors that e-bay buyers consider when writing their comments.

Product Quality

Buyers expect to receive exactly what they ordered. The description of the product on e-bay dictates the buyer’s expectations. If they receive anything less than what was written or what they saw in the photo, you have a higher chance of getting negative comments. Make sure that what you list on your product’s description is correct. Most importantly, when listing your products, never leave out negative characteristics like defective parts or chipped surfaces. Buyers hate these kinds of surprises. To discuss with the buyer the details that were not included in the in the item description or shipping details for huge or delicate items, or pick up details if the item is for pick up only, encourage them to contact you before bidding.

Your First Contact

When the buyer contacts you before bidding, make them feel that their wants and needs are important to you by being professional in answering their questions. If they do call before bidding, this is conversation is their first impression with you and will be a great factor in their decision to buy and what to write on your comment. Be polite and be honest. Don’t try to hustle them into selling. Getting a good first impression will not only give a sale but facilitate future sales through referral.

Ship as soon as payment is confirmed

When we buy something from the mall, in most cases we get our merchandise as soon as we pay. This is the disadvantage for buying from the web. The excitement that we get when receiving new items is delayed. Your goal as a seller is to shorten this delay. Buyers often write in their comments how soon they received their product after they paid for it. To let your buyers know how the shipping is going when they contact you, it’s best to stick with logistic companies that cant track your shipping schedule.

Handle complaints professionally

We all hate complaints but remember that when a buyers complain about a product you sold them, this means that they want to resolve the matter without any bad experiences and comments. The best sellers I’ve encountered in e-bay allowed me to ship back the defective product. I had to pay for the return shipping fees but they reimbursed me when they realized, upon examination of the returned product, that there really was an unexpected defect. They later sent me a replacement product. I was disappointed when I first received the defective product but the way they handled my complaint; from the way they talked to me to their return policies, was so professional that I forgot about the defect when making my comment. They never argued with me. The trick is treat your complaining customers the same way you would treat a prospect who is about to buy.

Additional resources:

Need an answer?
Get insightful answers from community-recommended
in Customer Service on Knoji.
Would you recommend this author as an expert in Customer Service?
You have 0 recommendations remaining to grant today.
Comments (0)